Duration
January 2025 - January 2025
Earned media impressions
2,431,264
Country
United States
Agency
Adam Ritchie Brand Direction
Summary
In our first engagement with Boppy, Adam Ritchie Brand Direction is providing Big Idea Creation, Press Outreach, Influencer Outreach and Awards Support to the brand.
Early Press results have included appearances in major U.S. markets calling the Boppy brand “innovative,” “experienced,” “essential,” “The Mother of Comfort” and “body-inclusive” (ABC Tampa), (ABC Denver) and (CBS Austin).
About
Adam Ritchie Brand Direction uses PR to invent and transform. It serves clients on four continents and brings out the best in brands by helping them grow, communicate and make the right moves. For more, visit aritchbrand.com.
