Level99 Expands with Adam Ritchie Brand Direction

Level99, an interactive entertainment and dining concept with custom challenges, elevated food and craft beer under one roof has selected Adam Ritchie Brand Direction to promote its first out-of-state expansion. The agency is launching its sprawling 40,000-square-foot complex where guests can spin giant wheels to solve word puzzles, snap oversized processing chips into computer circuits and pilot a submarine to diffuse underwater mines over "familiar made fantastic" menu items like savory short rib birria and delicious beverages from the rapidly expanding Night Shift Brewing. (Business Wire)