Adam Ritchie Brand Direction has been named agency of record for Sonicbids, a Web site that helps bands get gigs, and promoters book the right bands. The agency will handle corporate communications, media relations, event support, social media strategy and stakeholder engagement worldwide.
Detours and OnRamps, a forum that addresses the needs and issues of working mothers, has chosen Adam Ritchie Brand Direction to promote its mission and networking conference at Bentley College in Waltham, M.A.
The Magic Hat Brewing Company has tapped Adam Ritchie Brand Direction to launch its new Orlio organic brand. The premium, certified organic beer will carry an active lifestyle positioning and debut at the Natural Products Expo East in Baltimore, M.D.
"Greenable, a green building company that offers a range of eco-friendly building materials for residential and commercial projects, formalized an AOR relationship with Boston-based Adam Ritchie Brand Direction. The agency will help build awareness for the company, handle marketing and oversee media relations in the Greater Delaware Valley." (PRWeek)
"The agency has been named agency of record for Changents, an online destination that connects innovators on the front lines of social and environmental change with people who can help them. Work for Changents will involve using new media and social networks to build a grassroots following online, combined with media relations." (Bulldog Reporter)
"Adam Ritchie, who previously worked in the brand marketing and crisis & issues management practices at Cone Inc., launched his own independent brand communications agency. Adam Ritchie Brand Direction, based in Boston, provides marketing, media outreach, crisis management and creative development services." (BRANDWEEK) (Boston Business Journal) (Bulldog Reporter)
