Posts tagged adam ritchie brand direction
Urbini Picks Aritchbrand as Public Relations AOR
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The new juvenile products brand, Urbini, which makes versatile baby gear that crosses every boundary to delight parents and babies everywhere, has selected Adam Ritchie Brand Direction as its public relations agency of record. The Aritchbrand team will support Urbini and its line of new products, which includes the world's lightest full-featured stroller, a surprisingly compact travel system, an extremely versatile 3-in-1 travel system and an infant car seat with a super lightweight carrier. (The Holmes Report) (Bulldog Reporter) (PRNewser)

LifeSpan Appoints Aritchbrand as AOR
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LifeSpan, the fitness gear manufacturer named “America’s Healthiest Company” by Health magazine, has chosen Adam Ritchie Brand Direction as its communications agency of record. Aritchbrand will help LifeSpan launch new products, including the Treadmill Desk. The Treadmill Desk was designed to combat the negative effects of sedentary lifestyles by keeping bodies in motion, and allowing people to walk and work at the same time. (PRWeek) (Bulldog Reporter) (The Holmes Report) (PRNewser) (The New York Times)

Stkr.it Selects Aritchbrand as its Communications Agency
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Adam Ritchie Brand Direction has been appointed communications agency of record by stkr.it, a social media brand that helps people share and archive their memories by creating digital connections to physical items. The communications program developed by Adam Ritchie Brand Direction will highlight unique uses of the technology that make the impersonal, personal. (PRWeek) (Bulldog Reporter) (The Holmes Report) (PRNewser)

Crystal Lagoons Taps Aritchbrand for U.S. Launch
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"Crystal Lagoons, the Santiago, Chile-based company that purifies large bodies of water to create the world’s largest swimming pools, has selected Adam Ritchie Brand Direction to lead communications efforts for its U.S. launch. The communications program developed by Aritchbrand will raise awareness of the company’s entry into the U.S. and its new manmade cooling ponds, designed to cut thermal pollution from power plants, while conserving energy, water and aquatic life." (The Holmes Report) (PRWeek) (Bulldog Reporter) (PRNewser) (The New York Times)

Nuna Appoints Aritchbrand as Global Communications Agency
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"Adam Ritchie Brand Direction has been named global communications agency for Nuna, a Dutch company that makes premium and practical baby gear. Work for Nuna will involve brand strategy and communication across the company’s international network of public relations agencies. The global PR program driven by Aritchbrand will highlight Nuna’s smart Dutch design, style blended with the reality of having kids, ability to grow with the child, compactness, quality and durability. The work will span traditional and social media marketing." This account win contributes to the agency's international portfolio. (Bulldog Reporter) (PRWeek)

Aritchbrand to Promote National Service Convention
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Adam Ritchie Brand Direction will volunteer its services to manage advance- and on-site media for the Alpha Phi Omega National Convention in Atlanta. Alpha Phi Omega is a volunteer co-ed community service fraternity with chapters on more than 350 college campuses, working to foster leadership, friendship and service.

Aritchbrand to Support Western Union's Social Entrepreneurs
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Adam Ritchie Brand Direction will assist the launch of the African Diaspora Marketplace, an initiative from Western Union and USAID. The program will provide funding and on-the-ground assistance to entrepreneurs in Sub-Saharan Africa, working to create sustainable jobs that address social issues in the region.

Aritchbrand to Manage Tour Press for Timberland
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Adam Ritchie Brand Direction will be supporting, "Dig It," Timberland's four-city eco tour. Work will include national media outreach, on-site media management in Boston, New York, Los Angeles and San Francisco, and viral video production and distribution. The tour will feature urban greening events and concerts by Stone Gossard of Pearl Jam.

Greenable Appoints Adam Ritchie Brand Direction as AOR
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"Greenable, a green building company that offers a range of eco-friendly building materials for residential and commercial projects, formalized an AOR relationship with Boston-based Adam Ritchie Brand Direction. The agency will help build awareness for the company, handle marketing and oversee media relations in the Greater Delaware Valley." (PRWeek)

Aritchbrand Selected as AOR for Changents
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"The agency has been named agency of record for Changents, an online destination that connects innovators on the front lines of social and environmental change with people who can help them. Work for Changents will involve using new media and social networks to build a grassroots following online, combined with media relations." (Bulldog Reporter)

Adam Ritchie Brand Direction Launches in Boston
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"Adam Ritchie, who previously worked in the brand marketing and crisis & issues management practices at Cone Inc., launched his own independent brand communications agency. Adam Ritchie Brand Direction, based in Boston, provides marketing, media outreach, crisis management and creative development services." (BRANDWEEK) (Boston Business Journal) (Bulldog Reporter)