"Adam Ritchie Brand Direction has been named global communications agency for Nuna, a Dutch company that makes premium and practical baby gear. Work for Nuna will involve brand strategy and communication across the company’s international network of public relations agencies. The global PR program driven by Aritchbrand will highlight Nuna’s smart Dutch design, style blended with the reality of having kids, ability to grow with the child, compactness, quality and durability. The work will span traditional and social media marketing." This account win contributes to the agency's international portfolio. (Bulldog Reporter) (PRWeek)
Adam Ritchie Brand Direction will assist the launch of the African Diaspora Marketplace, an initiative from Western Union and USAID. The program will provide funding and on-the-ground assistance to entrepreneurs in Sub-Saharan Africa, working to create sustainable jobs that address social issues in the region.