Adam was interviewed by PRovoke Senior Reporter Diana Marszalek about the teachable moves behind the world’s best marketing campaigns and his theory of organized creativity.
Newsweek and research partner Statista have named Adam Ritchie Brand Direction as one of America’s Best Public Relations Agencies in the Brand Reputation & Marketing category. PR agency owners, employees and in-house teams were surveyed to recommend agencies by specialization. Market research company Statista evaluated the recommendations and produced the final list of agencies representing “the top tier of American PR.” (Newsweek)
New York University's School of Professional Studies is hosting a Book Talk with Adam Ritchie to discuss the Invention-first approach to public relations outlined in Adam’s “Invention in PR” book, published by Routledge.
Adam Ritchie Brand Direction was named to the third annual PR News Agency Elite Top 100 list. The program spotlights “the nation’s most innovative PR and communications firms of the year.” (PR News)
PRovoke invited Adam to judge the North America SABRE Awards. The competition attracts more than 2,000 entries and recognizes “Superior Achievement in Branding, Reputation and Engagement.” Adam Ritchie Brand Direction is a 13-time SABRE honoree. (PRovoke)
Adam Ritchie Brand Direction was named to the second annual PR News Agency Elite Top 100 list. The editors said the firm continues to “expand the way public relations is practiced” and overall remarked how “flexibility and evolution” were qualities of the agencies recognized. Firms were scored across more than a dozen criteria to highlight “the standout agencies doing the most innovative work.” (PR News)
Adam Ritchie Brand Direction won Best Agency Disruption in the Agency Spotlight portion of the Innovation SABRE Awards. The category recognizes a firm “disrupting the traditional ways of doing business and moving the industry toward the future.”
Adam Ritchie Brand Direction was shortlisted by PRovoke for Best Agency Disruption and Best Agency Thought Leadership in the Innovation & Insights SABRE Awards. This year's finalists “went beyond, pushed boundaries and proved innovation during unfathomably challenging times.”
Adam Ritchie was named to PRovoke’s annual Innovator 25 list, featuring “remarkable innovators who are addressing the industry’s challenges with ingenuity and insight to make meaningful change.” The editors said this year's honorees are “taking risks and producing groundbreaking creative across emerging platforms.” (PRovoke)
Forbes and research partner Statista have named Adam Ritchie Brand Direction as one of America’s Best PR Agencies. More than 12,700 experts and 20,500 customers were surveyed and nominated more than 5,000 firms, which were then narrowed down and scored. The agencies who made the cut are helping clients “navigate their clients through an uncertain, volatile and noisy year.” (Forbes)
Adam Ritchie Brand Direction was named to the PR News Agency Elite Top 100 list. The editors said the firm is “expanding the way public relations is practiced” and overall remarked how “creative concepts and execution can be accomplished by teams of any size.” Firms were scored across more than a dozen criteria to highlight “the standout agencies doing the most innovative work.” (PR News)
The S.I. Newhouse School of Public Communications at Syracuse University will send off its graduating public relations seniors, recognize faculty and host a keynote from Adam Ritchie. The online celebration will salute the students’ hard work and share insights for career-building in a challenging economy.
Adam Ritchie Brand Direction was shortlisted five times in The Drum Marketing Awards US. The agency was recognized in four campaign categories — Consumer, Retail, Social Media Strategy and PR Strategy — and Adam was shortlisted for Marketer of the Year. The awards recognize campaigns and individuals who demonstrate “innovation, creativity and results.” Honorees were chosen by a judging panel of marketing executives from Disney, PepsiCo, Johnson & Johnson, GSK, Mailchimp, Expedia, IBM, Apple, HP and BMW. (The Drum)
Adam Ritchie Brand Direction was shortlisted by PRovoke in the North American Agencies of the Year Awards. The jury recognized the agency’s industry leadership, range of capabilities and said, “Adam Ritchie's non-traditional take on PR sets the firm apart.” Honorees are chosen from “the best PR firms across the US and Canada.” (PRovoke)
A campaign by Adam Ritchie Brand Direction won first place in the Food and Beverage category of the PR Daily Awards. The awards recognize “strategically crafted communications work that delivered results.” (PR Daily)
Adam Ritchie Brand Direction was shortlisted by PRovoke in four separate campaign categories in the Innovation & Insights SABRE Awards: Best Earned Media with Influencers + Communities, Best Use of Integrated Social Media, Best Use of Photo Networks and Best in Crowdsourcing & Co-creating. This year's finalists, “went beyond, pushed boundaries and proved innovation.”
The American Advertising Federation recognized a campaign by Adam Ritchie Brand Direction in the American Advertising Awards. The awards “recognize and reward the creative spirit of excellence in advertising.”
PR News and social media marketing conference The Social Shake-Up Show recognized Adam Ritchie in this year's Movers & Shakers program. Adam was named to the Innovator category for "blazing new trails in social media and successfully shaking up clients' strategies through creative and forward-thinking efforts."
New York University’s School of Professional Studies is hosting a panel on Disruptive PR which features Adam alongside communications executives from L'Oreal, ESPN, IBM, FleishmanHillard and Lehman College.
The S.I. Newhouse School of Public Communications at Syracuse University will host an evening of Invention in PR, Adam Ritchie’s talk on using PR to drive product development. The special program will take place on Thursday, April 4 at 6:00 p.m. in the Joyce Hergenhan Auditorium in Newhouse 3.